000 | 00455nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 241212s9999 xx 000 0 und d | ||
020 | _a817649965X. | ||
082 |
_a659.15 _bH34H |
||
100 | _aHarris, Godfrey | ||
245 | 4 |
_aThe Hottest ideas in word of mouth advertising _bwhat works, what doesn't, what's fake, and why _cGodfrey Harris. |
|
260 |
_aNew Delhi _bViva Books _c2005 |
||
300 | _a260p.; 22cm. | ||
650 | _aIndustrial propeganda; Public relations. | ||
999 |
_c44995 _d44995 |