000 00639nam a2200193Ia 4500
008 241213s9999 xx 000 0 und d
020 _a333937198
040 _aJamia Hamdard
041 _aEnglish
082 _a658.8
_bR17M
100 _aRamaswamy, V.S.
245 0 _aMarketing management
_bplanning, implementation and control, global perspective Indian context
_cV.S. Ramaswamy, S. Namakumar.
250 _a3rd. ed..
260 _aDelhi
_bMacmillan India
_c2002
300 _axxxv, 748p.: ill.; 28 cm.
650 _aMarketing - Management
_bMarketing - India - Case studies. - Management.
700 _aNamakumar, S.
942 _cBK
999 _c50135
_d50135