| 000 | 00716nam a2200217Ia 4500 | ||
|---|---|---|---|
| 008 | 241215s9999 xx 000 0 und d | ||
| 020 | _a9789353946135 | ||
| 040 | _aJamia Hamdard | ||
| 041 | _aEnglish | ||
| 082 |
_a658.827 _bS88S |
||
| 245 | 0 |
_aStrategic brand management _bbuilding, measuring and managing brand equity _cKevin Lane Keller...[et.al.]. |
|
| 250 | _a5th ed.. | ||
| 260 |
_aNoida _bPearson India Education Services _c2020 |
||
| 300 | _axxx, 642p.: ill.;col.; 26cm. | ||
| 650 |
_aBrand name products _bBranding (Marketing) _cProduct management. |
||
| 700 | _aJacob, Issac C. | ||
| 700 | _aKeller, Kevin Lane | ||
| 700 | _aParameswaran, Ami M.G. | ||
| 700 | _aSwaminathan, Vanitha | ||
| 942 | _cBK | ||
| 999 |
_c57482 _d57482 |
||