000 | 00603nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 241218s9999 xx 000 0 und d | ||
020 | _a749447788 | ||
040 | _aJamia Hamdard | ||
041 | _aEnglish | ||
082 |
_a658.800844 _bS90F |
||
100 | _aStroud, Dick | ||
245 | 4 |
_aThe fifty-plus market _bwhy the future is age neutral when it comes to marketing and brand strategies _cDick Stroud. |
|
246 | _a50 Plus market | ||
260 |
_aLondon _bKogan Page _c2006 |
||
300 | _axvi, 314p.: ill.; 23cm. | ||
650 |
_aMarketing _bMiddle aged consumers - Attitudes _cOlder consumers - Attitudes. |
||
942 | _cBK | ||
999 |
_c59127 _d59127 |