Fundamentals of marketing
Stanton, William J.
Fundamentals of marketing William J. Stanton, Michael J. Etzel, Bruce J. Walker. - 10th. International ed. - New York McGraw Hill Book [n.d.] - xxviii, 697p.: ill.; 25 cm - (McGraw-Hill series in marketing. .
70610150
Marketing. Sales management.
658.8 / S68F
Fundamentals of marketing William J. Stanton, Michael J. Etzel, Bruce J. Walker. - 10th. International ed. - New York McGraw Hill Book [n.d.] - xxviii, 697p.: ill.; 25 cm - (McGraw-Hill series in marketing. .
70610150
Marketing. Sales management.
658.8 / S68F