Fundamentals of marketing (Record no. 24083)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00666nam a2200217Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241204s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 70610150 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Jamia Hamdard |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | S68F |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stanton, William J. |
| 245 #0 - TITLE STATEMENT | |
| Title | Fundamentals of marketing |
| Statement of responsibility, etc. | William J. Stanton, Michael J. Etzel, Bruce J. Walker. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th. International ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | McGraw Hill Book |
| Date of publication, distribution, etc. | [n.d.] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 697p.: ill.; 25 cm |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | (McGraw-Hill series in marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| Topical term following geographic name entry element | Sales management. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Walker, Bruce J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 04/12/2024 | 658.8 S68F | 70460 | 04/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 30/01/2004 | |||||
| 04/12/2024 | 658.8 S68F | 70462 | 04/12/2024 | Book Bank | General Collection | HMS Central Library | HMS Central Library | 16/03/2005 | |||||
| 04/12/2024 | 658.8 S68F | 70469 | 04/12/2024 | Reference | General Collection | HMS Central Library | HMS Central Library | 26/06/2006 | |||||
| 04/12/2024 | 658.8 S68F | 71919 | 04/12/2024 | Reference | General Collection | HMS Central Library | Write the Location or Report to Head | 26/06/2006 | |||||
| 04/12/2024 | 658.8 S68F | 70461 | 04/12/2024 | General Books | General Collection | HMS Central Library | Write the Location or Report to Head | 30/01/2004 | |||||
| 04/12/2024 | 658.8 S68F | 70466 | 04/12/2024 | General Books | General Collection | HMS Central Library | Write the Location or Report to Head | 21/03/2007 | |||||
| 04/12/2024 | 658.8 S68F | 70467 | 04/12/2024 | General Books | General Collection | HMS Central Library | Write the Location or Report to Head | 15/09/2005 | |||||
| 04/12/2024 | 658.8 S68F | 70468 | 04/12/2024 | General Books | General Collection | HMS Central Library | Write the Location or Report to Head | 25/01/2007 | |||||
| 04/12/2024 | 658.8 S68F | 71918 | 04/12/2024 | General Books | General Collection | HMS Central Library | Write the Location or Report to Head | 29/10/2004 | |||||
| 04/12/2024 | 658.8 S68F | 70463 | 04/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 16/03/2005 | |||||
| 04/12/2024 | 658.8 S68F | 70464 | 04/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 16/03/2005 | |||||
| 04/12/2024 | 658.8 S68F | 70465 | 04/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 16/03/2005 |
