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The Financial Times guide to marketing from advertising to zen

Ambler, Tim

The Financial Times guide to marketing from advertising to zen Tim Ambler. - Delhi Addition Wesley Longman c1996. - xvii, 365p.; 24cm.

ISBN: 8178081431

Subjects--Topical Terms:
Marketing management; Sales promotion; Advertising. Marketing

Dewey Class. No.: 658.82 / A46F

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