Normal view MARC view ISBD view

Service marketing people, tehcnolgy, strategy

Wirtz, Jochen

Service marketing people, tehcnolgy, strategy Jochen Wirtz, Christopher Lovelock and Jayanta Chatterjee. - 8th ed.. - Noida Pearson India Education Services 2018 - xxii, 817p.; 28cm.

ISBN: 9789332587687

Subjects--Topical Terms:
Service industries - Marketing Customer services.

Dewey Class. No.: 658.8 / W63S

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)