Service marketing (Record no. 57773)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00655nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241215s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332587687 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Jamia Hamdard |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | W63S |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 245 #0 - TITLE STATEMENT | |
| Title | Service marketing |
| Remainder of title | people, tehcnolgy, strategy |
| Statement of responsibility, etc. | Jochen Wirtz, Christopher Lovelock and Jayanta Chatterjee. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed.. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson India Education Services |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 817p.; 28cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries - Marketing |
| Topical term following geographic name entry element | Customer services. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chatterjee, Jayanta |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 16/12/2024 | 658.8 W63S | 167603 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | HMS Central Library | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167604 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167605 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167606 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167607 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167608 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167609 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167610 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167611 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 | |||||
| 16/12/2024 | 658.8 W63S | 167612 | 16/12/2024 | Book Bank | General Collection | HMS Central Library | Write the Location or Report to Head | 23/02/2022 |
