Marketing effectiveness in consumer banking (Record no. 52077)

MARC details
000 -LEADER
fixed length control field 00521nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241215s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8189547097
040 ## - CATALOGING SOURCE
Original cataloging agency Jamia Hamdard
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number S34M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sharma, R.D.
245 #0 - TITLE STATEMENT
Title Marketing effectiveness in consumer banking
Statement of responsibility, etc. by R.D. Sharma.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Wisdom Publications
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent 166p.: tables.; 25 cm.
500 ## - GENERAL NOTE
General note Bibliography p. 164-66.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behaviour
Topical term following geographic name entry element Motivation.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired
16/12/2024   658.8342 S34M 142177 16/12/2024 General Books         HMS Central Library HMS Central Library 18/03/2009
HMS Central Library, Jamia Hamdard, Hamdard Nagar, New Delhi -110062, INDIA