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Market leadership strategies for service companies creating growth, profits, and customer loyalty Craig Terrill and, Arthur Middlebrooks.

By: Material type: TextTextLanguage: English Series: (American marketing association)Publication details: Chicago NTC Business Books 1999Description: xvi, 268p.: ill.; 23cmISBN:
  • 0-8442-2441-3.
DDC classification:
  • 658.8 T29M
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