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Customer relationship management emerging concepts, tools and applications editors, Jagdish N. Sheth, Atul Parvatiyar; G. Shainesh.

Material type: TextTextLanguage: English Publication details: New Delhi Tata McGrawHill Publications 2001Description: xv, 543p.: ill.; 26cmISBN:
  • 0-07-043504-9.
DDC classification:
  • 658.812 C94C
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