Strategic marketing management a means end approach
Parry, Mark E
Strategic marketing management a means end approach Mark E. Parry. - New Delhi Tata McGraw Hill 2002 - ix, 273p., 22cm - (McGraw Hill executive MBA series). .
0-07-048688-3.
658.8 / P18S
Strategic marketing management a means end approach Mark E. Parry. - New Delhi Tata McGraw Hill 2002 - ix, 273p., 22cm - (McGraw Hill executive MBA series). .
0-07-048688-3.
658.8 / P18S