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Cybermarketing how to use the internet to market your goods and services Pauline Bickerton, Matthew Bickerton and Upkar Pardesi.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi Butterworth Heinemann c2002.Edition: 2nd. edDescription: xvi, 355p.; 24 cmISBN:
  • 750647043
Subject(s): DDC classification:
  • 658.84 B52C
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Published in association with the Chartered Institute of Marketing. Includes bibliographical references and index.

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