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Services marketing integrated customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner.

By: Material type: TextTextLanguage: English Publication details: New Delhi Tata McGraw Hill 2003Edition: 3rd edDescription: xx, 668p.: ill.; 27cmISBN:
  • 0-07-053042-4.
DDC classification:
  • 658.8 Z04S Z04S
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Text Book Collection HMS Central Library Text Book Collection General Collection 658.8 Z04S (Browse shelf(Opens below)) Not for loan 115999
General Books HMS Central Library General Collection 658.8 Z04S (Browse shelf(Opens below)) Available 113927
General Books HMS Central Library Text Book Collection General Collection 658.8 Z04S (Browse shelf(Opens below)) Available 113928
General Books HMS Central Library General Collection 658.8 Z04S (Browse shelf(Opens below)) Available 113929
General Books HMS Central Library General Collection 658.8 Z04S (Browse shelf(Opens below)) Available 113930
General Books HMS Central Library General Collection 658.8 Z04S (Browse shelf(Opens below)) Available 113931

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